DOT Secretary Frasco eyes visitor-friendly, “distinctly Filipino” air, seaports in PHL
Team Out of City Website Hub (Outoftownblog.com) – Office of Tourism (DOT) Secretary Christina Garcia Frasco eyes bringing improvements to the country’s air and seaports to encapsulate the “Filipino Brand” and give travelers a great initially and previous effect when they visit The Philippines.
In a meeting with Department of Transportation (DOTr) Secretary Jaime J. Bautista on Monday (August 8), the tourism main observed that as the principal gateway to the state, airports and seaports enjoy an integral role in the in general vacationer experience and the tourism value chain.

She added that the DOT envisions strengthening existing facilities in airports and seaports by introducing enhancements that will make the ports a lot more aesthetically pleasing, easy, tourist-welcoming, and most importantly, reflective of the “Filipino Brand”.
“Aside from improving comfort to travelers and vacationers, the DOT also seems at placing a ‘Filipino Brand’ to our ports, a good graphic of the Philippines that would continue being in the recollections of guests to the country prior to touring distinctive destinations in the Philippines and prolonged soon after they have still left,” Secretary Frasco claimed.
Some of the DOT’s proposed enhancements consist of the installation of signages that will have a uniform seem in all air and seaports, as well as the use of lighting, backdrop, and household furniture that will distinctly replicate the “Filipino Model.” Frasco famous that the DOT needs “the expertise to be favourable for all senses” and that there will also be interactive shows that includes many artists and artisans to make the airport expertise remarkable and experiential for vacationers.
“Traditionally, the Office of Tourism has been associated in the marketing and marketing and advertising purely and largely in adverts, but this time about, we wished a tacit manifestation of our manufacturer as the Philippines since this is what the President incredibly plainly claimed in his SONA, that he desires us to encourage the Filipino brand name to the earth. This is a little something we would like to herald in the Philippines, starting with our satisfaction and our lifestyle, our heritage, and our id as Filipinos. And that is why the elements of the aesthetic improvements that we wish to introduce are all built in the Philippines and distinctively Filipino,” enthused the DOT main.
In addition to aesthetically appealing ports, the DOT is also pushing for a pressure-free passenger knowledge with extra economical company and minimized passenger waiting time. DOT suggests a 1-Prevent-Store for land, air, and sea connectivity with provision for digitalized provider to facilitate efficiency. The Office also committed a tourism aid desk with experienced staff to facilitate visitors’ issues.

Frasco furthermore underscored the will need to present proper options and amenities in gateways and transportation hubs for people with disabilities (PWDs) as aspect of the Department’s advocacy for Barrier Free of charge Tourism. Availability of wheelchairs, elevators with PWD -pleasant features, clearly selected PWD parking slots, and check out-in counters with lower and recessed or break up-degree counters that can accommodate persons seated on wheelchairs have been among the proposals of the DOT.
In the meantime, the DOT prompt the resumption of pre-pandemic routes to lower the congestion in the important ports. The Office also proposed the opening of new regional and domestic routes presented the beneficial developments in vacation situations and need.
“While we fully grasp that introducing main infrastructure adjustments to the existing airports and seaports is a little something that can’t be performed in the small-phrase, in remedy to the connect with of the President to boost the total vacationer practical experience, we have recognized strategies in which we can introduce enhancements that do not automatically entail extended-phrase actions,” the tourism chief extra.
The DOT endorses the Ninoy Aquino Worldwide Airport Terminal 2 (NAIA-T2), Davao International Airport (DVO), and Cebu Metropolis Pier 1 for the airport and seaport improvement application pilot assignments.
The application, to be led by the DOT with the assistance of the DOTr, will be a joint partnership in between the two organizations. In the course of the conference, Transportation Secretary Bautista agreed to the DOT’s proposal to create a Complex Performing Team (TWG) that would oversee the clean and complete facilitation of the improvement plan.
“I imagine our practical experience operating with airlines and now functioning with government will now make it possible for us to remedy the complications and the problems and performing with the Section of Tourism we can much better improve the knowledge of our vacationers. I am quite satisfied we commenced this conversation, and I concur that we have to have to additional focus on the aspects of the job, let us arrange a doing work team. This is a very very good collaboration between the DOT and the Section of Transportation. Let’s make it occur,” claimed Bautista.
In addition to its recommendation to reinstate identified domestic and worldwide flights, the DOT also proposes strengthening its partnership with the DOTr on air and sea routes growth.
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